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The Ichimoku Cloud, also known as Ichimoku Kinko Hyo, translates into 'one' look equilibrium chart? It was created in the late '60s, by a Japanese journalist (not an economist or a trader). It is becoming very fashionable amongst Western traders, although it has been popular in Japan for quite a long time. The main advantage of this system is that it provides everything a technical analyst needs to analyse an asset and trade it, so it could potentially be the only tool one uses. Unfortunately, the way most people use it is completely wrong and misleading, and that is why it is still not as popular as it should be. In this presentation I will try to convince you that Ichimoku is probably one of the most effective systems at your disposal for analysing trend and trading.